90
Kit (formerly ConvertKit) – Email Newsletter, Email Marketing, Membership, Subscribers and Landing Pages
It builds your newsletter list for free until you hit ten thousand subscribers.
HealthyGrowing
90/100
Users appreciate the generous free tier and simple setup that connects to the external Kit platform.
Active installs
~101,000
our estimate · wp.org shows 40k+
Rating
4.8★
90 ratings
Trend · vs a year ago
+43%
Growing fast
350 → 499 installs/day
Downloads over time
real new installs per day · release spikes shown separately from the trend2025-04-302025-08-082025-11-162026-02-232026-06-03
organicrelease spikerelease tailorganic trend · 14d rolling median
Growing fast · +43% in the last year
350/day a year ago→499/day today
Reviews
what people actually sayKit (formerly ConvertKit) is generally well-regarded as a stable, easy-to-use email marketing plugin with a solid free tier, though it is an externally hosted paid service and has limited flexibility compared to dedicated form/popup plugins.
What people like
- +Easy to set up and use, even for beginners×6
- +Free tier is functional and stable×4
- +Plugin integrates reliably with the Kit platform×3
- +Helpful customer support and learning resources×3
Common complaints
- −It is an externally hosted, third-party service with paid subscription tiers, which is not clearly disclosed in the plugin description
- −Difficult to fully remove Kit's code from a site after uninstalling
- −Limited mobile responsiveness
- −Forms and popup options are limited compared to dedicated form plugins
Review trustReviews look organic
- 4.80★Verified rating — holds steady vs the raw 4.80★
- 22%One-shot reviewers — most reviewers are active community members
Reviews per month · 5★ vs lower
2023-07-202025-01-102026-06-04
5★ reviews1–4★ reviews
All-time ratings · 90 total
Latest reviews · 90 analyzed
- 2026-05-23★★★★★Very good.sakellariades
- 2026-05-06★★★★★bakroeremoeng112
- 2026-03-25★★★★★Everything I need at a reasonable price.helloshanemorgan1-shot
- 2026-01-13★★★★★Very goodvuzvax
- 2025-12-08★★★★★I Highly Recommend Kit. Hands Down.david2020
- 2025-11-30★★★★★Easy to Usecolleenhf
- 2025-11-27★★★★★Could be better for mobilewhiteelephantagency
- 2025-11-23★★★★★Love Itanimtank
- 2025-09-28★★★★★Very happy!emilita2301
- 2025-07-29★★★★★Great servicelisakeys64
Releases
recent versions from WordPress.org SVNAlternatives to Kit (formerly ConvertKit)
Top Email plugins, ranked by score.For developers & the curious
the raw signals behind the grade — none of this is on the friendly summary aboveDownload signals
Baselines are computed on organic days only — release spikes and their tails are excluded, so they're not inflated by the auto-update wave.
441
Baseline · median of last 7 organic days
462
Prior 7-day baseline
448
Floor · 25th percentile over 14 days
20,522
Mean release-day peak (30d)
419
Latest day · 2026-06-03(organic)
-4.5%
Week-over-week organic trend
Review signals
Concentration and drive-by metrics drive the review-burst and fake-review flags. 30–40% solo reviewers is normal; we only flag the extremes.
7%
Max month share · biggest single 30-day window
0.74
Distribution CV · <0.6 even, >1.5 bursty
92%
5★ share in analyzed sample
22%
Solo reviewers · only this one wp.org activity
0%
Volume velocity · last 6mo vs prior 6mo
4.84 → 4.80★
Sample avg · raw → solo-filtered