Grade A

Microsoft Clarity

Name: Microsoft Clarity
Rating: 4.7 (13 reviews)
Author: Microsoft

⤓ Download v0.10.24 on WordPress.org ↗

by Microsoftupdated 2026-05-08🌟The Rising Star

See exactly where your users click for absolutely nothing.

HealthyGrowing

87/100

This free tool provides excellent behavioral insights through heatmaps and session recordings.

Loved30/40

Trustworthy12/15

Fair & Honest15/15

Maintained18/18

Momentum12/12

✂️

You might not need this plugin. Its core job is small enough to live in your theme's functions.php.

Show the snippet

add_action( 'wp_head', function () {
    $clarity_id = 'YOUR_CLARITY_PROJECT_ID';
    ?>
    <script type="text/javascript">
        (function(c,l,a,r,i,t,y){
            c[a]=c[a]||function(){(c[a].q=c[a].q||[]).push(arguments)};
            t=l.createElement(r);t.async=1;t.src="https://www.clarity.ms/tag/"+i;
            y=l.getElementsByTagName(r)[0];y.parentNode.insertBefore(t,y);
        })(window, document, "clarity", "script", "<?php echo esc_js( $clarity_id ); ?>");
    </script>
    <?php
} );

Keep in mind:Replace YOUR_CLARITY_PROJECT_ID with your real project ID. The plugin also offers a settings UI and optional WooCommerce/consent integrations that this snippet does not replicate.

More plugins you can skip →

Active installs

~250,000

our estimate · wp.org shows 200k+

→ on track for 300k+in ~4 months

Rating

4.8★

13 ratings

Trend · vs a year ago

+79%

Growing fast

880 → 1,578 installs/day

Downloads over time

real new installs per day · release spikes shown separately from the trend

2025-04-302025-08-082025-11-162026-02-232026-06-03

organicrelease spikerelease tailorganic trend · 14d rolling median

Growing fast · +79% in the last year

880/day a year ago→1,578/day today

Reviews

what people actually say

Microsoft Clarity is a well-regarded free analytics plugin offering heatmaps, session recordings, and Google Analytics integration, though at least one user questions whether the plugin itself adds meaningful value beyond simply injecting a tracking script.

What people like

+Heatmap feature is highlighted as particularly valuable and insightful×3
+Completely free tool with a strong feature set including session recordings, heatmaps, and unlimited users×4
+Easy to set up and quick to start processing visitor data×3
+Integrates with Google Analytics×2
+Dashboard statistics are surfaced inside the WordPress admin panel
+No discernible negative impact on site performance

Common complaints

−The plugin may add little beyond injecting a tracking script — results are still viewed on the external Microsoft Clarity website, not within WordPress
−Changelog lacks detail when updates are made

Review trustMostly organic

4.73★Verified rating — holds steady vs the raw 4.80★
15%One-shot reviewers — most reviewers are active community members
past spikeReview timing — up to 33% of all reviews landed in a single month

Reviews per month · 5★ vs lower

2023-11-172025-03-112026-06-04

5★ reviews1–4★ reviews

All-time ratings · 13 total

5★

4★

3★

2★

1★

Latest reviews · 13 analyzed

2025-11-05★★★★★Wonderful Free Solution agenciawebsites
2025-09-09★★★★★Easy way to add Clarity to WP Ron the Web Guy
2025-04-04★★★★★Ultimate Tool to Understand User Behavior CoolHappy
2024-05-09★★★★★Fantastic Tool – Who needs Google?trainingcity
2024-04-18★★★★★Best Plugin!!kryoz507
2023-11-14★★★★★Great Plugin webphilosopher
2023-03-27★★★★★Super integration zepolo
2023-01-01★★★★★Hotjar equivalente agendablanca
2021-12-17★★★★★Nice Idea, but Un-needed deeveearr
2021-09-27★★★★★Why did I not know abou this sooner??osu9400

Releases

recent versions from WordPress.org SVN

2026-05-08v0.10.24
2026-04-24v0.10.23
2026-03-19v0.10.22
2026-03-11v0.10.21
2026-03-04v0.10.19
2026-03-04v0.10.20
2026-03-01v0.10.18
2026-02-23v0.10.17

For developers & the curious

the raw signals behind the grade — none of this is on the friendly summary above

Download signals

Baselines are computed on organic days only — release spikes and their tails are excluded, so they're not inflated by the auto-update wave.

1,642

Baseline · median of last 7 organic days

1,914

Prior 7-day baseline

1,207

Floor · 25th percentile over 14 days

18,603

Mean release-day peak (30d)

1,642

Latest day · 2026-06-03(organic)

-14.2%

Week-over-week organic trend

Review signals

Concentration and drive-by metrics drive the review-burst and fake-review flags. 30–40% solo reviewers is normal; we only flag the extremes.

33%

Max month share · biggest single 30-day window

2.47

Distribution CV · <0.6 even, >1.5 bursty

92%

5★ share in analyzed sample

15%

Solo reviewers · only this one wp.org activity

—

Volume velocity · last 6mo vs prior 6mo

4.77 → 4.73★

Sample avg · raw → solo-filtered