79
Email Marketing for WooCommerce by Omnisend
Migrates your data smoothly but watch for the occasional connection glitch.
HealthyDeclining
79/100
The migration support is excellent but some users report occasional store disconnection bugs.
Active installs
~55,000
our estimate · wp.org shows 50k+
Rating
4.9★
167 ratings
Trend · vs a year ago
-11%
Declining
174 → 154 installs/day
Downloads over time
real new installs per day · release spikes shown separately from the trend2025-04-302025-08-082025-11-162026-02-232026-06-03
organicrelease spikerelease tailorganic trend · 14d rolling median
Declining · -11% in the last year
174/day a year ago→154/day today
Reviews
what people actually sayOmnisend for WooCommerce is well-regarded as a capable email marketing tool with standout migration support and responsive customer service, though at least one user has experienced a serious store-disconnection bug with slow resolution and lost automations.
What people like
- +Migration from other platforms (e.g., Klaviyo, other tools) is handled largely by the Omnisend team and described as smooth, fast, and well-organized×5
- +Support team is responsive and helpful across both the WP forum and live chat×7
- +Support staff provide clear, personalized guidance including screen recordings for non-technical users×2
- +Migration turnaround time can be faster than expected, with some completed in under a week
- +Support team can recover accidentally deleted campaigns
Common complaints
- −Store disconnection issue can occur mid-campaign with no clear resolution, leaving automations inaccessible
- −Support response times can stretch to days during active incidents, with blame shifted to hosting rather than a fix provided
- −WhatsApp messaging is not available as a channel, which at least one user misses
Review trustReviews look organic
- 4.76★Verified rating — holds steady vs the raw 4.90★
- 20%One-shot reviewers — most reviewers are active community members
Reviews per month · 5★ vs lower
2023-07-202025-01-102026-06-04
5★ reviews1–4★ reviews
All-time ratings · 167 total
Latest reviews · 90 analyzed
- 2026-03-06★★★★★Gave Omnisend some time after migrating – still satisfiedcastaneda
- 2026-02-26★★★★★Great support from the day oneleonie02
- 2026-02-19★★★★★6 months after migrationronanom
- 2026-02-18★★★★★The best Marketing Email Tool!frankieboy081-shot
- 2026-02-13★★★★★Helpful without the fluffsacommerce
- 2026-02-09★★★★★Excellent support during migrationmkdstore
- 2026-01-27★★★★★Up and running in a less than a weekaugarten
- 2026-01-13★★★★★Smooth migrationmorenoma
- 2025-12-26★★★★★Built for getting things donestefanoberhauser
- 2025-12-18★★★★★Setting up SPF, DKIM, and DMARCaycetin
Releases
recent versions from WordPress.org SVNAlternatives to Email Marketing for WooCommerce by Omnisend
Top WooCommerce plugins, ranked by score.For developers & the curious
the raw signals behind the grade — none of this is on the friendly summary aboveDownload signals
Baselines are computed on organic days only — release spikes and their tails are excluded, so they're not inflated by the auto-update wave.
155
Baseline · median of last 7 organic days
183
Prior 7-day baseline
145
Floor · 25th percentile over 14 days
1,574
Mean release-day peak (30d)
155
Latest day · 2026-06-03(organic)
-15.3%
Week-over-week organic trend
Review signals
Concentration and drive-by metrics drive the review-burst and fake-review flags. 30–40% solo reviewers is normal; we only flag the extremes.
10%
Max month share · biggest single 30-day window
0.82
Distribution CV · <0.6 even, >1.5 bursty
93%
5★ share in analyzed sample
20%
Solo reviewers · only this one wp.org activity
-33%
Volume velocity · last 6mo vs prior 6mo
4.77 → 4.76★
Sample avg · raw → solo-filtered