93
Converter for Media – Optimize images | Convert WebP & AVIF
A generous optimizer that keeps WebP conversion free for all.
HealthyGrowing
93/100
Users love the free WebP conversion and safe technical approach despite occasional server setup issues.
Active installs
~550,000
our estimate · wp.org shows 500k+
Rating
4.9★
1,086 ratings
Trend · vs a year ago
+61%
Growing fast
2,312 → 3,713 installs/day
Downloads over time
real new installs per day · release spikes shown separately from the trend2025-04-302025-08-082025-11-162026-02-232026-06-03
organicrelease spikerelease tailorganic trend · 14d rolling median
Growing fast · +61% in the last year
2,312/day a year ago→3,713/day today
Reviews
what people actually sayConverter for Media is well-regarded as a reliable, performance-focused image optimization plugin that offers free WebP conversion and a technically sound approach, though initial setup can occasionally require troubleshooting depending on server configuration.
What people like
- +Reliably improves image loading speed and Core Web Vitals with WebP and AVIF delivery×4
- +Technical approach using rewrite rules instead of altering database URLs is considered safe and non-destructive
- +Free WebP conversion is appreciated as a rarity among competing plugins
- +Support team is responsive, honest, and technically clear×2
- +Works well with modern hosting stacks and page builders (e.g. Nginx, Bricks Builder, Cloudways)×2
Common complaints
- −Initial setup can fail depending on server configuration, requiring significant troubleshooting (e.g. .htaccess redirect issues, PHP execution restrictions on certain hosts)×2
- −Pass Thru mode is slower and unsupported on hosts that block PHP execution in wp-content, with no available workaround
Review trustReviews look organic
- 4.90★Verified rating — holds steady vs the raw 4.90★
- 12%One-shot reviewers — most reviewers are active community members
Reviews per month · 5★ vs lower
2025-03-112025-11-062026-06-04
5★ reviews1–4★ reviews
All-time ratings · 1,086 total
Latest reviews · 90 analyzed
- 2026-05-29★★★★★使いやすい！t_s_c
- 2026-05-27★★★★★The Best Pluginevastream1022
- 2026-05-16★★★★★Very useful pluginalsirhan
- 2026-05-07★★★★★Bestes Media Converter Plugingonzrita
- 2026-05-04★★★★★Cumple perfectamentevinosdeayerbe67
- 2026-04-30★★★★★works!stefanwacha
- 2026-04-28★★★★★A really good pluginkirtika1622
- 2026-04-28★★★★★True to its coreToni Mojsievski
- 2026-04-17★★★★★ExcellentNabha Cosley
- 2026-04-15★★★★★Excellent Image Optimization Pluginreinaldosln1-shot
Releases
recent versions from WordPress.org SVNFor developers & the curious
the raw signals behind the grade — none of this is on the friendly summary aboveDownload signals
Baselines are computed on organic days only — release spikes and their tails are excluded, so they're not inflated by the auto-update wave.
3,882
Baseline · median of last 7 organic days
2,730
Prior 7-day baseline
4,277
Floor · 25th percentile over 14 days
74,725
Mean release-day peak (30d)
100,921
Latest day · 2026-06-03(spike)
+42.2%
Week-over-week organic trend
Review signals
Concentration and drive-by metrics drive the review-burst and fake-review flags. 30–40% solo reviewers is normal; we only flag the extremes.
11%
Max month share · biggest single 30-day window
0.48
Distribution CV · <0.6 even, >1.5 bursty
97%
5★ share in analyzed sample
12%
Solo reviewers · only this one wp.org activity
-19%
Volume velocity · last 6mo vs prior 6mo
4.91 → 4.90★
Sample avg · raw → solo-filtered