42
Conversion Tracking for WooCommerce
It tracks your sales while actively breaking your site.
Poor rating
42/100
Broken features and removed functionality push users toward Pro while maintenance remains abandoned.
Active installs
~25,000
our estimate · wp.org shows 20k+
Rating
3.0★
24 ratings
Trend · vs a year ago
-3%
Holding steady
100 → 97 installs/day
What to watch out for
- MAJORverified rating is 3.00★
Downloads over time
real new installs per day · release spikes shown separately from the trend2025-04-302025-08-082025-11-162026-02-232026-06-03
organicrelease spikerelease tailorganic trend · 14d rolling median
Holding steady · -3% in the last year
100/day a year ago→97/day today
Reviews
what people actually sayConversion Tracking for WooCommerce has a deeply troubled reputation, with users reporting broken core functionality, abandoned maintenance, and a deliberate feature removal strategy that appears designed to push users toward the paid version.
What people like
- +Free version covers basic conversion tracking for platforms like Facebook Pixel and Google Ads×3
- +Reported to work correctly for Facebook Pixel events including AddToCart in some setups×2
Common complaints
- −Plugin appears intentionally broken in the free version, with WeDevs support reportedly confirming this as a strategy to push users to the Pro version×2
- −Tracking pixel does not fire or JS code does not appear on checkout/thank-you pages for multiple users×3
- −Spams server logs with _load_textdomain_just_in_time errors; bug reports and PRs ignored by developers×2
- −Custom variable passing was silently removed from the free version without notice, breaking conversion attribution for existing users
- −Support is unresponsive or closes topics without resolution; multiple forum threads closed to new replies×4
- −Fatal PHP errors reported that also crash other tracking integrations (e.g., Google Analytics eCommerce)
- −Pixel fires on product page load rather than post-checkout, causing false conversion registrations in Facebook Ads
- −Deactivation button does not work without submitting feedback, effectively trapping users
- −Incompatible with WooCommerce MailChimp extension, disabling its functionality
- −Google Ads conversion code outputs malformed dynamic values, causing tracking errors
- −No option to inject code into the page body (only header/footer), limiting Google Ads compatibility
- −Pro version considered overpriced relative to its feature set
Review trustMostly organic
- 3.00★Verified rating — holds steady vs the raw 3.00★
- 8%One-shot reviewers — most reviewers are active community members
- past spikeReview timing — up to 25% of all reviews landed in a single month
Reviews per month · 5★ vs lower
2025-06-092025-12-062026-06-04
5★ reviews1–4★ reviews
All-time ratings · 24 total
Latest reviews · 24 analyzed
- 2026-05-06★★★★★Plugin is abandoned but not communicatedroadmapstudios
- 2025-10-16★★★★★Fix _load_textdomain_just_in_timeAdam Tulloss
- 2025-10-01★★★★★Can't deactivate the pluginHabib Mosavi
- 2025-05-21★★★★★Stopped using due to serious maintenance issuesDavid Anderson / Team Updraft
- 2021-03-12★★★★★Doesn't work and developer doesn't updateLauren
- 2021-03-11★★★★★Doesn't workthesadshow
- 2020-08-12★★★★★Basic but helps!paulooctavio
- 2020-04-30★★★★★Excellent support!!shalinikhullar1-shot
- 2020-03-31★★★★★Extremely Expensivecath88
- 2019-09-12★★★★★Removed critical features, didn't tell anyone, and does not offer ‘enterprise.'marioaldayuz
Releases
recent versions from WordPress.org SVNAlternatives to Conversion Tracking for WooCommerce
Top WooCommerce plugins, ranked by score. 92
88
90
70
74
78
For developers & the curious
the raw signals behind the grade — none of this is on the friendly summary aboveDownload signals
Baselines are computed on organic days only — release spikes and their tails are excluded, so they're not inflated by the auto-update wave.
95
Baseline · median of last 7 organic days
94
Prior 7-day baseline
92
Floor · 25th percentile over 14 days
117
Latest day · 2026-06-03(organic)
+1.1%
Week-over-week organic trend
Review signals
Concentration and drive-by metrics drive the review-burst and fake-review flags. 30–40% solo reviewers is normal; we only flag the extremes.
25%
Max month share · biggest single 30-day window
1.50
Distribution CV · <0.6 even, >1.5 bursty
42%
5★ share in analyzed sample
8%
Solo reviewers · only this one wp.org activity
—
Volume velocity · last 6mo vs prior 6mo
3.04 → 3.00★
Sample avg · raw → solo-filtered