44
ExactMetrics – Google Analytics Dashboard for WordPress (Website Stats Plugin)
More focused on your wallet than your website traffic.
DecliningPoor rating
44/100
Aggressive upselling and a crippled free version have turned former fans into angry critics.
Active installs
~518,000
our estimate · wp.org shows 300k+
Rating
2.5★
1,546 ratings
Trend · vs a year ago
-7%
Declining
2,613 → 2,435 installs/day
What to watch out for
- MAJORverified rating is 3.30★
Downloads over time
real new installs per day · release spikes shown separately from the trend2025-04-302025-08-082025-11-162026-02-232026-06-03
organicrelease spikerelease tailorganic trend · 14d rolling median
Declining · -7% in the last year
2,613/day a year ago→2,435/day today
Reviews
what people actually sayExactMetrics is a Google Analytics dashboard plugin for WordPress that was once well-regarded but has developed a poor reputation since being acquired by a for-profit company, primarily due to aggressive upselling and most useful features being locked behind a paid upgrade.
What people like
- +Easy to set up Google Analytics and view data from within the WordPress dashboard×2
- +Useful for getting a basic, high-level overview of site visitor stats×2
- +Noted integration with the Divi theme/builder
- +Support staff described as helpful and effective at resolving issues
- +UI is considered well-designed
Common complaints
- −Nearly all meaningful features are locked behind a paid upgrade, making the free version largely non-functional×3
- −Aggressive and persistent in-dashboard promotion and upsell ads for the premium version×3
- −Plugin was acquired by a for-profit company that heavily monetized it, degrading the free experience×2
- −Inaccurate or inconsistent session/stats data reported day-to-day
- −Frequent and unexplained automatic updates (reportedly every 2 days)
- −Requires broad Google account permissions during setup
- −Plugin reported as simply not working for some users
Review trustReviews look organic
- 3.30★Verified rating — drops from 2.50★ once one-shot reviewers are removed
- 14%One-shot reviewers — most reviewers are active community members
Reviews per month · 5★ vs lower
2023-07-202025-01-102026-06-04
5★ reviews1–4★ reviews
All-time ratings · 1,546 total
Latest reviews · 90 analyzed
- 2025-02-22★★★★★Great plugin!fierromig1-shot
- 2024-12-11★★★★★Super!dm1tr5ou1-shot
- 2024-09-25★★★★★Exact Matrics Fixes by Supportnuts4stuff
- 2024-06-18★★★★★All options are paid. It's useless.konekopress
- 2024-06-04★★★★★Doesn't workfranipan
- 2024-05-10★★★★★Bring old Google Analytics back please.Enrico1-shot
- 2024-04-12★★★★★goodmboy2050
- 2024-02-24★★★★★Lots of useless updatesagenceneoh
- 2024-01-20★★★★★Turned into a monsterPhil
- 2024-01-11★★★★★Exact Metrics less useful than Google AnalyticsNATunes
Releases
recent versions from WordPress.org SVNAlternatives to ExactMetrics
Top Analytics plugins, ranked by score.For developers & the curious
the raw signals behind the grade — none of this is on the friendly summary aboveDownload signals
Baselines are computed on organic days only — release spikes and their tails are excluded, so they're not inflated by the auto-update wave.
2,278
Baseline · median of last 7 organic days
2,339
Prior 7-day baseline
4,285
Floor · 25th percentile over 14 days
47,077
Mean release-day peak (30d)
4,100
Latest day · 2026-06-03(tail)
-2.6%
Week-over-week organic trend
Review signals
Concentration and drive-by metrics drive the review-burst and fake-review flags. 30–40% solo reviewers is normal; we only flag the extremes.
19%
Max month share · biggest single 30-day window
1.48
Distribution CV · <0.6 even, >1.5 bursty
58%
5★ share in analyzed sample
14%
Solo reviewers · only this one wp.org activity
—
Volume velocity · last 6mo vs prior 6mo
3.44 → 3.30★
Sample avg · raw → solo-filtered